CLIENT • GlassHouse Balloons
ROLE • Graphic Designer
PROJECT • Looking to rebrand, GlassHouse Balloon Company approached me to create a logo and visual identity update to better serve their rapidly expanding brand, now with a presence in Walt Disney Theme parks around the world. Through a use of bold colors, whimsical typography, and overall stying that evokes vintage animation title treatments, the updated Glasshouse Balloon logo and collateral materials reflect a playful yet modern aesthetic that accurately emphasizes their fun brand image and their flagship product, the Glasshouse Balloon, in the global market.
